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Incentives

Why do people make bad decisions about money?

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A monkey economy as irrational as oursLaurie Santos looks for the roots of human irrationality by watching the way our primate relatives make decisions. A clever series of experiments in "monkeynomics" shows that some of the silly choices we make, monkeys make too.

Are we in control of our own decisions?Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counterintuitive (and sometimes shocking) research findings to show how we're not as rational as we think when we make decisions.

When and Why Incentives (Don't) Work to Modify Behavior.pdf

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